Message and Delivery. Mid way crit.

Due to illness I unfortunately missed my mid way crit, however I still felt that the feedback would be useful, although it would be too late to make any drastic changes due to the nature of the brief and having to post on of the mail shots in.

Here is some of the feedback:

Here is my end of project crit, written in partners.

Message and Interpretation. End of project crit.

We had a final crit which was another style, anonymous forms were filled out in silence individually allowing a freedom of speech. Here is my feedback:

End of project crit. Typeface for Sophie.

We were given the opportunity to have a final crit then a week to improve. The issues raised for my typeface for Sophie were constructive, provided with actions I could fulfil.

The initial reaction from Sophie was that it presented her perfectly, she has commented saying that:

'really loved the typeface, and think it is the most complimentary side that my personality could take! i really like the curves in the typography, that are subtle, yet still stylised. think this represents my love of all things quaint, with a touch of romanticism- a typeface i would be proud to call my own!'

The crit style was a presentation with partner of the final A1 sheet and an open dialogue with others in group with Amber and Jo both present.

As I said before it was a very useful crit style.

Suggestions:

-Try upper case, experiment with a few letterforms and glyphs.

-Re-work some characters, especially the '&' glyph as it isn't balanced.

Which leads onto

-Come up with some rules, look at similar letterforms e.g. qp eo db lj etc.

-Look at using different colours, relevant - icing colours/ pastels especially for name badge.