- Visually communicate - colours and illustratie logo are instantly recognisable.
- Simple and effective.
Areas for improvement
- Consider interior of packaging for more visual engagement.
- Consider positioning of '+' on glass - more fitting to glass shape.
- Typeface is a little light, a bolder choice would be more eye-catching.
- Red connotes danger (as well as health) consider how this is used, perhaps add a '+' as opposed to writing 'plus'.
- Consider other colour variations, green? (Good health).
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